Insignia Infocast Arrives at Best Buy, Evolves the Internet Media Display Category
Best Buy Exclusive Brand Features Vibrant 8-inch Touch Screen LCD, Provides a Stream of Your Favorite Web-Based Content
MINNEAPOLIS, June 22, 2010 – An evolution of the Internet Media Display category, the Insignia Infocast has arrived at Best Buy Co, Inc (NYSE: BBY) stores nationwide. Now available for $169.99, the Insignia Infocast provides a personalized stream of your favorite Web-based content.
With a built in Wi-Fi connection, the Insignia Infocast quickly accesses Web content like Pandora Internet Radio, Facebook, Photobucket and The Weather Channel and more than 1,500 applications from chumby industries, all available without a subscription fee.
“With its fast processor, vibrant display and enhanced audio, the Insignia Infocast realizes the founding premise of the Internet Media Display Category – technology that moves with the broadcast speed of online information, from breaking news to stock quotes and social networking posts,” said Fernando Silva, vice president of exclusive brands for Best Buy. “This device is constantly engaged and streams your favorite Web-based content in your kitchen, office, living room or even next to your bed.”
Featuring a vivid 8-inch touch screen LCD with 800 x 600 resolution for viewing Web content, photos and videos, the Insignia Infocast is powered by the MarvellÒ ARMADATM 168 application processor, one of the highest performance chumby platforms on the market. The Insignia Infocast comes with SRS enhanced stereo sound and an integrated microphone.
The Insignia Infocast runs software developed in collaboration with chumby industries. With an open application development environment based on Adobe Flash Lite technology, this software enables a community of over one million developers to create unique applications.
In addition to infocasting fresh Web-based content at a glance, the Insignia Infocast offers the flexibility of adding content through a wide range of external media types. The 2GB of internal Flash memory and support for all popular media cards allow for easy enjoyment of your favorite videos and music even if there isn’t a Wi-Fi network nearby.
“In evolving the category and advancing the Connected World, the Insignia Infocast offers a larger screen, two USB ports, support for all major memory cards and 2GB Flash memory, all for a high value price,” said Silva.
Locate a store or purchase the Insignia Infocast online at www.BestBuy.com. For additional product information, visit www.InsigniaProducts.com/Infocast.
About Insignia
Insignia is a Best Buy exclusive brand designed to provide customers with high quality and dependable technology products at an affordable price. Insignia's inspiration for innovation in quality, design and performance is largely driven by customer input and employee insight. The Insignia line features a wide range of products including televisions, Blu-ray players, digital imaging products, home theater solutions, audio products and more. Insignia products are available exclusively at Best Buy and Future Shop retail locations, and online at www.bestbuy.com or www.insigniaproducts.com.
About Best Buy Co., Inc.
With operations in the United States, Canada, Europe, China, Mexico and Turkey, Best Buy is a multinational retailer of technology and entertainment products and services with a commitment to growth and innovation. The Best Buy family of brands and partnerships collectively generates more than $49 billion in annual revenue and includes brands such as Best Buy; Best Buy Mobile; Audiovisions; The Carphone Warehouse; Future Shop; Geek Squad, Jiangsu Five Star; Magnolia Audio Video; Napster; Pacific Sales; and The Phone House. Approximately 180,000 employees apply their talents to help bring the benefits of these brands to life for customers through retail locations, multiple call centers and Web sites, in-home solutions, product delivery and activities in our communities. Community partnership is central to the way we do business at Best Buy. In fiscal 2010, we donated a combined $25.2 million to improve the vitality of the communities where our employees and customers live and work.
