Produce an Insignia brand interactive TV Guide and broadcast TV antenna accessory for customers who don't have cable, satellite, or fiber optic TV.
This unit would receive a seven day or more interactive on-screen TV Guide in the form of a grid for the broadcast channels in the users' zip code. The guide would allow customers to get detailed program information when available as well as schedule recordings which would be conveyed to their DVD recorders, DVRs, and VCRs.
The other feature of this unit would be its amplified broadcast DTV/ATSC antenna capability.
This unique and utilitarian Insignia product would be the ultimate accessory for customers who don't subscribe to paid television. And in this dismal economy, there are plenty of them.
